Why company health promotion is important

Company health promotion is an important factor for companies to motivate and retain their employees. It is no secret that healthy employees are more productive and have fewer sickness-related absences. However, the benefits of corporate health promotion go far beyond that. Employees who feel good are more motivated and perform better. They are also less stressed and can cope better with their tasks.

Corporate health promotion can help employees feel comfortable at work and have a good work-life balance. This creates a pleasant working environment and improves the company climate. If employees feel that their employer cares about their health and well-being, their identification with the company also increases.

Another important role is prevention. Corporate health promotion can help prevent diseases from occurring in the first place or detect them early. Targeted measures can then be taken to maintain or improve employees’ health. This can also lead to long-term cost savings in healthcare.

How corporate health promotion can be implemented

There are various approaches companies can use to implement corporate health promotion. One option is to invite employees to regular health checks. Physical indicators such as weight, blood pressure or cholesterol levels are measured and evaluated. Based on the results, individual recommendations for health promotion can be given.

Nutrition counseling in the context of corporate health promotion

In addition to health checks, nutrition counseling can also be offered. Employees are provided with tips and tricks for a balanced and healthy diet. A balanced diet contributes significantly to physical fitness and health.

Another important component is stress management. Stress in the workplace can lead to physical and mental strain and thus contribute to a deterioration in health. With targeted measures such as relaxation exercises or stress management seminars, employees can learn to cope with stress situations and reduce them in the long term.

Personal training and fitness training are also particularly effective in promoting employee health. A personal trainer can help employees create individual training plans and perform targeted exercises. Regular training strengthens muscles and improves the cardiovascular system, leading to higher physical fitness and health.

Online training is also a useful option to offer employees flexible training opportunities. Online training can help overcome spatial and temporal limitations and integrate training into the workday.

Another advantage of personal training is the possibility of personalized training. Each employee has individual strengths and weaknesses and thus also different training needs. A personal trainer can respond to these needs and offer tailor-made training.

Personal training as part of corporate health promotion

Personal training is a form of fitness training in which a personal trainer responds individually to the customer’s needs. Companies can also offer personal training as part of corporate health promotion. A personal trainer can create a training program together with the employee that is tailored to their individual needs and goals.

Interview with Mag. Alfredo Scarlata of MY PERSONAL TRAINER

To learn more about the implementation of personal training as part of corporate health promotion, we interviewed Mag. Alfredo Scarlata of MY PERSONAL TRAINER. He provides us with insights into his experiences and tips for implementing personal training in the company.

Mr. Scarlata emphasizes that it is important to consider individual needs and goals when planning personal training programs for companies. Depending on the industry and work environment, the requirements for employees can vary greatly.

Tips for implementing personal training in the company

Mag. Alfredo Scarlata of MY PERSONAL TRAINER provides us with valuable tips for implementing personal training in the company. These include selecting the right and many people find it easier to stick to their exercise routine if they have someone to hold them accountable and motivate them.

Another advantage of personal training in the workplace is that it can be customized to fit the employees’ schedules. With busy work schedules and personal commitments, many employees find it difficult to fit in regular exercise. Offering personal training during work hours can help employees to prioritize their health and wellness without sacrificing their work-life balance.

Lastly, personal training can help to create a sense of community within the workplace. Group training sessions can help employees to bond over a shared activity and provide a supportive environment for achieving fitness goals. This can help to improve morale and foster a positive work culture.


In conclusion, workplace health promotion is crucial for the well-being and productivity of employees. There are various strategies that companies can use to promote employee health, including health check-ups, nutrition education, stress management, and personal training. Personal training can be an effective tool for improving the physical fitness and mental health of employees while also fostering a sense of community within the workplace. By prioritizing employee health and wellness, companies can improve their bottom line and create a positive work culture that attracts and retains top talent.